Learn the nature and scope of management within international economic enterprises. Through contemporary studies about the awareness of major challenges facing future globalisation, you will learn to improve cultural sensitivity in a multicultural environment and develop skills of managing cultural differences so that international businesses can be effectively managed.
About This Programme
|Length||You can attend for 2, 4, 6, or 8 weeks. Each week, you can select a different course (see below).|
Summer Session 3: 30 July – 12 August 2017
Summer Session 4: 13 August – 26 August 2017
|15-20 hours of seminar style lectures covering your course are given per week by highly experienced and qualified tutors, lecturers, doctors, and professors from the University of Cambridge (UK) and/or the University of Oxford (UK). We require all students to attend at least 1 exam to receive an Academic Transcript issued by CBL International. A certificate of participation signed jointly by Magdalene College (University of Cambridge) and CBL International is presented to delegates with a 90% or above attendance rate. There are weekly exams scheduled for every course.|
|Accommodation||Single dormitory room with shared bathroom in a college of the University of Cambridge (UK), includes daily breakfast – 950GBP.
If you would like lunch and dinner provided for you, there is an additional charge of 280 GBP.
|Prerequisites||This is an open enrolment course, we recommend applicants to have prior knowledge or strong interest in the subject/course they are enrolling in.|
|Additional Information||In addition to lectures given, this course also includes various extra-curricular activities such as social events & leisure activities, visits to businesses and institutions in London, and excursions to famous places and historical landmarks.
Learn more about Programme Information.
- Course Timetable
- Course Descriptions
- Course Faculty
Draft schedule for CBL International Cambridge Summer Institute (click to enlarge)
*Disclaimer* Changes to the course description, topics, programme structure, and schedules may occur due to the availability of faculty members at the actual time of the programme.
This course is especially designed to educate our delegates who are interested to support the international strategy of an organization in the future.
Glamorised as an alternative career choice, entrepreneurs like Bill Gates, Mark Zuckerberg and Li Kashing are changing the world. As part of this course we will look at cases of success and failure to understand which competencies, skills, and tools are necessary to evaluate, create, and guide your own business, or to support an employer in launching and growing an entrepreneurial venture.
Banking and Finance
This course will familiarise delegates with current trends and look deeper at individual practices, methods and financial instruments within the banking and finance sector Students will develop an understanding of today’s markets and the forces influencing growth and recession. By looking at case studies, students will be able to identify market trends and analyse problems emerging in the market place.
Business Strategy – Innovation, Organization, and Markets
Successful entrepreneurs, leaders, and managers understand what innovation is and how it can be generated and managed to create sustained competitive advantage.During this course delegates will look at the interplay of innovation across individuals, organisations, and markets that change the nature of competition by destroying industries and creating new ones. The course will cover five critical aspects of innovation studies: What are the sources of innovation, types of innovation, how it occurs, differs, and diffuses. The course will also look at how innovative companies like Apple and Amazon create new markets.
Organisation of Multinational Corporations and Leadership
What is it like to lead and work in a multinational corporation? This course exposes delegates to the challenges and dilemmas that managers face in multinational corporations. Delegates will learn how multinationals are organised, and what unique opportunities and challenges today’s world offers to businesses operating across different geographical, cultural, and institutional borders. The course will move back and forth between a practical and a theoretical perspective including the analysis of different international cases and multinational companies such as Toyota, IBM, FedEx, or Google.
Innovation in Emerging Markets
In the knowledge economy innovation is key to business strategy. Successful entrepreneurs, leaders, and managers understand what is innovation and how to generate and manage innovation for sustained strategic competitive advantage. For instance Apple, and Google have not just created the iPhone and Nexus as popular products but an ecosystem of markets for books, music, and information centered around their core technologies. The course will broadly cover five critical aspects of innovation studies: What are types of innovation, sources, how it differs, occurs, and diffuses. Learning outcomes include familiarity and insights in current theoretical and practical approaches to mainstream entrepreneurial innovation and strategic innovation.
Business Model Development
This course will introduce delegates to a simple, robust model for developing and analysing new business proposals whether as part of entrepreneurial ventures or new lines of business within existing firms. Students will learn:
- The centrality of the Value Proposition and different types of value
- The importance of elegant and functional design
- How to analyse a cost structure
- The different possible models of Revenue Generation
- How to build a business with partners and channel members
- How to critically evaluate competing business models
How Silicon Valley Works
This short course provides an overview of the business and technical topics necessary for understanding Silicon Valley. It will discuss how money, technology, and culture combine to make Silicon Valley a distinctively successful place for innovation. Students will learn:
- How startups are financed and managed
- Understand the distinct norms and values that drive startups
- Acquire an understanding of the technologies that underpin current Silicon Valley firms
- Become familiar with the cultural and social issues of Silicon Valley
This course will cover some basic concepts in game theory, illustrated with applications: Utility functions , Simultaneous games including Nash equilibrium in pure and mixed strategies, Dominant strategies and Stability of equilibria and Non-simultaneous games like the Stackelberg equilibrium, Subgame perfect equilibrium and Supporting cooperation and collusion. It will also talk about Game theory in political economics and international relations.
Chinese Economics and Outbound Investment
China is the new economic powerhouse of the 21st century. Many international corporations are already creating a presence in Chinese markets, either by moving production to China to save costs or marketing their products to Chinese customers in major cities like Beijing, Shanghai, and Hong Kong. Consumer and luxury brands such as Volkswagen, Apple, Louis Vuitton and Prada are notable success stories. However Ebay, Mediamarkt, Best Buy and Googe have not found the same ease at market entry. On the other hand Chinese entrepreneurship is developing rapidly and Chinese brands like Alibaba, Haier, Tsingdao Beer, Huawei, or even Lenovo are seeing considerable growth. This course will give delegates an overview of the various options to start doing business in China, present successful case studies of Chinese entrepreneurs, and analyse the successes and failures of international business in China.
This course explores the interaction between national economies through the flow of imports and exports, multinational firms, the role and position of the WTO in the global economy, with an emphasis on the theoretical models of international trade, global production structures, and associated policies. This course consists of a number of 90-minute lectures, some of which will be devoted to discussions, classroom games, and discussions of assignments.
Human Resource Management, Innovations & Organization
Human Resource Mangement, usually referred to as HR, involves everything related to the employer-employee relationship and is about supporting and managing people and associated processes. It is seen as a core business function essential to the organisation’s effective operation and survival. Most larger organisations have their own designated HR department, which allows for organisation-specific innovations in the way people are being managed. This is an introductory Human Resource Management course, which aims to provide an overview of key themes and innovations in HR. It is supplemented by real life examples and hands-on sessions relevant to future people managers.
Dr Charles Roddie
University Lecturer, Faculty of Economics
University of Cambridge
Dr Povilas Lastauskas
Director of Studies at Wolfson College & St Edmund’s College
University of Cambridge
SAID Business School
University of Oxford (UK)
Yasser Bhatti is a doctoral scholar at the Said Business School, University of Oxford working towards a PhD (called a DPhil at Oxford). His research interests are in innovation, entrepreneurship and strategy with focus on both the localisation and globalisation of innovation and the role of emerging market economies in these processes. His interests also extend into the interplay of regional clusters, entrepreneurship and innovation.
He has worked for over five years at the United Nations organisations (UNDP and UNICEF) in Pakistan and in New York, worked at IBM in North Carolina and taught entrepreneurship and innovation courses at NUST and FAST-National Universities in Pakistan. Stints at entrepreneurial start-ups are spread throughout his career which explains his passion to research and propagate a spirit of innovation and entrepreneurship. In addition to being affiliated with the Oxford Centre for Entrepreneurship and Innovation, he is also a research member of the Global Entrepreneurship Monitor (GEM) UK National team.
Dr Monica Wirz
University of Cambridge
Monica Wirz has 28 years of international corporate experience comprising secondments in Germany, UK and Brazil; regional coordination in Latin America. Solid track record in a wide range of Marketing disciplines in varied industries, among these: FMCG, media, management consultancy and business start-ups. Main skills developed in the areas of strategic planning, brand management, product development, marketing research, e-commerce and new business development. The professional experience in the field of management and leadership has evolved into a strong interest in investigating the relationship between theory and praxis in the context of gendered embodiment.
Dr David Robinson
Senior Lecturer in Marketing
Haas School of Business, UC Berkeley
David Robinson is Senior Lecturer in Marketing at the Haas School of Business at the University of California, Berkeley. Every year he teaches more than 1,000 students in the Principles of Business course. In addition to the introductory business course he teaches the core undergraduate courses in marketing and business communication and MBA courses in marketing strategy and pricing. He has travelled and taught extensively in Asia. After studying in England for four years, he earned his PhD in Psychology from Brown and his MBA at UNC Chapel Hill. He has written a textbook on Business Protocol that combines business communication with practical advice for young business people.
University of Cambridge
Kenneth Tsang obtained his BA from UC Berkeley and his Master of Philosophy in International Relations from University of Cambridge (UK). He has extensive experience in the fields of International Trade, Finance, and Economics working at US Chamber of Commerce, and Silicon Valley.
Dr Nick Zammit
Faculty of Economics
University of Cambridge
Nick’s main teaching interests are in all areas of economic history. He enjoys teaching the economic history of Britain and its Commonwealth of Nations. He also enjoys a quantitative approach to teaching economic history that allows students to apply theories and models learned in core economics modules to historical study. By learning not only historical facts but also the economic theory behind these facts, students gain a deeper understanding of the world.
Apply For This Programme
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If you have additional questions, contact our Academic Advisors at email@example.com or call them at +44 (0) 1865 236 580. They will gladly guide you through your various options and assist with your booking.